Superbowl Commercial Analysis

This commercial is featured for Toyota. Feel-good ads are a thing in 2018, and this Paralympics-themed spot is one of the feel-goodest. A girl is born with incomplete legs, and an onscreen ticker starts registering her long odds of winning a gold medal. As scenes from her life play out, the girl becomes eight-time Canadian gold-medal skier Lauren Woolstencroft, and the odds change to even. The message and viewpoint of the commercial. I think the commerical wasnt very effective to the audinece because its very easy to miss the point that was given.  I think overall it sends a great message and a positive attitude to motivate people to always believe and keep pushing. At the end of the commerical it shows different machines and the start for a car turning into a person. Alouthugh i think this commerical sends a positive message, bbut having toyota as the fauture makes  no sense. I had to watch and think about it countless times to get the message.

This commercial is sponsored for Tide. They are a detergent company. The commercial messages is to be humorous by showing all different scenarios of all the Superbowl ads that usually pop up. But in each scene every person is wearing very clean clothes. This commercial was very effective in getting the audience attention because it had humor and something that everyone could relate too.

This commercial is sponsored by amazon alexa. The commercial is meant to have humor and also promote there new alexa. Alexa is an intelligent personal assistant developed by Amazon. Alexa talks back and answers to your commands. In the video , alexa voice ‘stops working’ so they use celebrities to fill in for her job. I think this has a huge effect on the audience attention because alexa is very popular now and plus they used popular celebrities right now.

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